MARKETING MANAGER
N.C.
Daoukro
il y a 4j
source : emploi.ci

Détails de l'annonce

Poste proposé : MARKETING MANAGER

Missions :

  • Develop strategies and operational plans for the brands and evaluates marketing activities of assigned brand.
  • Solution orientated approach to address barriers.
  • Reviews marketing programs and implements program changes.
  • Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.
  • Liaises with internal departments and external agencies to ensure full communication and success of marketing plans
  • Contributes to creativity of product packaging, presentation and promotional activities
  • Maximise the potential of the portfolio, through professional and successful working relationship with internal and external customers
  • Manage the promotion, pricing and positioning of the products, including effective resource allocation, in order to optimise sales and profits.
  • To strategize, write and implement the marketing plan in relation to the brand.
  • Responsibility for delivery of National Sales Targets
  • A&P and personal variable cost management
  • Acquire and maintain specific knowledge on all areas related to the success of the product portfolio
  • Close cooperation with the Brand Team in the development of promotional campaigns and the professional presentation of campaigns to the RSM and Representatives involved in promotion
  • Drive rigorous market insight generation based on robust analysis of market data to ensure that well informed strategic decisions are made.
  • Managing an accurate forecasting system ensuring optimal stock levels

  • Responsible for generating annual sales and expense budgets
  • Establish and maintain strong customer relationships
  • Personal effectiveness
  • Team effectiveness
  • Alignment of personal and company values.
  • Profil recherché pour le poste : MARKETING MANAGER

  • BSC Sciences or equivalent and / or a business degree in relevant field
  • 5 years minimum Product Management experience in non-communicable disease
  • Experience managing complex projects
  • A demonstrated ability to network, build and maintain relationships with key internal and external stakeholders and ability to work cross-functionally
  • The successful candidate would be expected to travel both FSA and Internationally
  • MBA in relevant field
  • Experience in Consumer and / or Managed Markets promotions and / or strategy role
  • Experience in Insight / Market Research
  • Sales and / or Sales Leadership experience
  • Understanding of the development and commercialization of pharmaceutical products in the cluster.
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